The role of the service providers and product developers has dramatically changed as technology, services, and interactions are becoming increasingly digitalized. The rising demand and competition from all sides, whether in wired, wireless, cable/broadband or video domains, is pushing service providers to become more flexible and offer more fulfilling services. To meet the increasing demands of customers and satisfy your clients in the best way possible, it is essential to utilize the newest digital trends and technologies for your services and products. This change through the adoption of technology presents the concept of digital business transformation. It is the process of developing new business and economic models for your company that provides more efficient services using the latest digital innovations.
Research shows that only 30% of the companies who go towards digital transformation are successful in gaining the expected benefits and efficiency that come with the process. The implementation of digital technology is unique for every company, and so is the transformation brought by the process. Changing a business running on traditional methods is no small task. Therefore, it is very necessary to follow some process or guidelines to get the maximum ROI from the transformation process. In today’s post, we discuss the three best practices that you must incorporate in the business transformation process to drive real change and gather maximum advantages.
Communicate To Transform
Poor communication throughout the workplace frequently leads to frustration and dissatisfaction among employees. It is impossible to drive transformation without committed employees. Nonetheless, workers are often left out with challenges in development programs, shifts in leadership, lack of basic participation, inadequate internal communication, and management trends. During digital change, clear communication is essential. Employees need to understand where they have to take the company, why are they bringing the change, and why these changes are significant. Successful transformation is more than three times more likely at organizations that adopt this method. You must take a top-down approach when reaching out to teams, meaning you should try to get the leader on board first and then go to the lower grade workers.
Model Data-Driven Changes
The data generated and collected during the lifecycle of the digital service is important. Every data point provides valuable insights into successes or failures in service development, distribution and use, all of which can lead to the continued success of digital businesses. Processes need to follow a strategy for data management that provides consistent data flows, simplifies data sharing, and allows continuous operational improvements. Digital experience can be realized only through end-to-end integration across all IT systems and the use of an analytics approach that integrates data collection and correlation, interpretation, management, and optimization. As the digital economy grows, company and customer activity spreads through multiple points and industries, exposing service users to diverse partners. Handling data across this multifaceted customer experience will become even more complex without an effective strategy running parallel to service delivery, if not incorporated efficiently.
Involve Your Employees
Digital transformations involve cultural and behavioral changes such as calculated risk-taking, increased collaboration, and customer-centricity. Companies with successful transformations use different methods to empower their employees to embrace these changes. One way to a successful change is the development of new ways of working practices. Business managers who claim their companies developed at least one new way of working, such as open work environments or continuous learning, are more likely to report positive improvements as part of their change efforts than others. Another key to successful transformations can be to take your employees’ point of view into account when planning change. Ask for their suggestions for the places where changes should be made, what changes are necessary, and how to prioritize these changes in their departments.
Bringing together the right mix of technologies, processes, and best practices, including professional services offerings, helps put service providers on the best path to success in providing digital services and the best experience possible. The ultimate goal of any digital transformation should be to improve operational efficiency and reduce time-to-market by reducing deployment costs, maximizing preparation, delivery, and utilization and using technologies based on open-source programs. A business transition using a transparent, data-centric approach and an employee-enabled ecosystem would introduce the market with a more productive and faster digital experience.