How Machine Learning Can Help Fight Illegal Wildlife Trade On Social Media
The illegal wildlife trade is one of the biggest threats to biodiversity. Demand for species and wildlife products, like rhino horn, elephant ivory and pangolin scales, have triggered an increase in unsustainable harvesting of species. This causes important population declines, threatening the existence of certain species.
Traditionally, illegal wildlife trade thrived in physical markets. But today it has also moved online. In China, more than half of the trade in elephant ivory items happens on e-commerce platforms. Of this, recent investigations showed that social mediaplatforms are the most popular ways to advertise, source, and trade species and wildlife products.
Social media offers good conditions for wildlife trafficking to thrive: the platforms are easily accessible and have a high number of users. It’s also good for sellers who can put up photographs and detailed information about the products. READ MORE ON: TECH FINANCIALS